Digital Platform for Study Abroad Consultancy

Executive Summary

Client: Shopnochura, a trusted student consultancy helping Bangladeshi students study abroad.

Challenge: Students were overwhelmed by unstructured information regarding university requirements, leading to poor lead quality and immense manual counseling time.

Solution: BengalTech deployed a Next.js platform backed by a structured MySQL database, allowing students to filter universities by country, course, and tuition easily.

Outcome: Increased qualified student leads by 180% and drastically reduced the time counselors spent answering basic eligibility questions.

About the Client

Shopnochura partners with global universities to facilitate admissions, scholarships, and visa processing for ambitious students.

• Industry: Education & Consultancy
• Business model: B2C Services
• Target audience: High school graduates and university students in Bangladesh.

Proposed Solution

• Overall architecture: A lightning-fast Next.js frontend paired with a MySQL backend for strict relational mapping between Universities, Courses, and Countries.
• Major modules: University Directory, Course Finder, Document Submission Portal, CRM Dashboard.

Technology Stack

Results

• Lead Quality: 180% increase in leads with pre-qualified data (students selecting exact courses before applying).
• Performance: Sub 1.4-second load times keep impatient students engaged.